Letting to students can be a lucrative venture for landlords, thanks to the consistent demand for student accommodations near universities and colleges. However, catering to this market requires unique considerations to ensure profitability and a smooth tenancy experience. Here are essential tips for landlords aiming to tap into the student rental market effectively.

Furnish for Durability and Functionality: Students often seek furnished properties to avoid the hassle of buying furniture. Opt for durable, low-maintenance furnishings that can withstand wear and tear. Essentials include a sturdy desk, ample shelving, and a comfortable bed.

Simplify the Utility Process: To avoid late or missed payments, consider including utilities in the rent. This not only makes the property more attractive but simplifies budgeting for students. If including utilities isn’t feasible, set up accounts with utility providers to streamline the process.

Prioritise Internet Connectivity: Reliable high-speed internet is crucial for students. Ensure your property offers a strong connection, as this can be a major draw. Students rely heavily on online resources for their studies, making internet access a deciding factor.

Implement Flexible Leasing Options: Students typically look for housing that aligns with the academic year. Offering flexible lease terms that cater to this cycle can make your property more appealing and reduce vacancy periods.

Focus on Safety and Security: Safe living environments are a priority for both parents and students. Invest in good exterior lighting, secure doors and windows, and, if possible, a security system. These features attract tenants and provide peace of mind.

Marketing Your Property: Advertise your property on platforms frequented by students. Highlight features such as proximity to campus, local amenities, and transport links to increase its appeal. Partnering with universities as an approved landlord can also provide a direct line to the student market.

By adapting your property and management style to meet the needs of student tenants, you can enjoy high occupancy rates and a steady rental income, making it a worthwhile investment. At Sawyer & Co, we’re here to help you navigate the student rental market with ease.